It is surprisingly easy to kill your eBay business, if you are not careful. I agree, you can start over from scratch without it costing you anything, but do you really want to?
Anyway, if you want your business to end up dead in the water, here are some simple ways to do it.
Lie about an item
Say it works fine although it sometimes does not work. Say it is in perfect condition when it has a scratch. Your customers will hate you!
Post whenever you feel like it
Make sure to leave your customers hanging around, wondering when their item is going to turn up. This makes sure they buy from someone else next time.
Let items end anytime
Few people will be around to care about your auction if it ends in the middle of the night. Why go to the trouble of working out whether auctions will end at a good time?
Do not bother with emails
Customers are just timewasters anyway. eBay businesses are supposed to run themselves! Never give informed responses to questions about your item.
Sell rubbish
Really, it is just eBay. You can just sell any old tat from the market for a 200% profit. Let quality be someone else’s concern – I mean, really, what do they expect for that price?
Refuse to give discounts
You know what your items cost, you know what your profit margin is going to be, and you are not going to negotiate. Remember that giving customers special deals might make them feel good and come back to you again.
Make your listings ugly
As many colours, flashing lights and animations as possible will really give those customers a headache. Write as much in CAPITALS!!!! as you possibly can. Preferably use big, red capitals. Be sure to use the fonts Impact and Comic Sans. For an extra special touch, see if you can figure out a way to add some music.
Do not take photos
It is such trouble, after all. If buyers are picky enough to actually want to see items before they bid on them, then screw them, that is what I would say.
Write short descriptions
Be as brief as possible, and use lots of mysterious abbreviations. This obviously makes you look very cool. You can even just write the title again in the description box. Think of the effort you’ll save!
Use reserve auctions
Now, this is a fairly controversial final choice, but it really is one of the best ways to scare away your customers. They will see ‘reserve not yet met’, and click that ‘back’ button before you know it. Luckily, they can always bid in a normal auction for the item somewhere else.
Now that you know the ten ways to kill your eBay business, how about we explore what to do if you want to do the opposite, and make a success of it?
The next posting will give you ten steps to successful selling on eBay.
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If you seriously thinking of earning, not losing BIG money on eBay, I definitely recommend a very successful product how to market eBay(R) auctions
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Stay tuned,
Christer
BTW
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If you find the information useful, don’t hesitate to Tweet or email the post to your friends and colleagues and set up a link on your own blog!
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If you hope to own an eBay business, and make a full time living with it, you can easily make that dream come true – even if you don’t have a product of your own to sell.
eBay provides many people who want to quit their corporate nine-to-five jobs with ways to make a good living, even without having to put up a lot of start up (private) capital. This is made possible with the help of so-called drop shippers.
Drop shippers send merchandise to the customers of business owners. If you have an eBay business, you are a business owner. This will allow you to offer a wide variety of stock in your eBay store, without having the need to physically warehouse all of those products!
All you have to do is set up your auction, and sell the product. You then pass the customer’s information on to the drop shipping company (the company physically having the product in stock). The drop shipper does the rest, and they will, if desired, even use your company information, as well as your company logo, when shipping the product, if you have provided it to them.
When the product arrives at your customer’s site, they will not be aware of that your company (or you personally) didn’t send it to them. The drop shipper will package, label, and ship the products that you sell, allowing you to spend more time to set up even more auctions, all with the goal to achieve greater profits.
It is necessary to establish a relationship with several drop-shipping companies in order to become successful. In the beginning, most drop shipping companies will require you to pay for the items that your customers order before they are shipped.
You will need to fill out orders in a timely manner and the best way to pay for the items is by using a credit card for speedy service. Eventually, you will be able to have the drop shipper fill out your orders, and then bill you for them later.
When you set up your eBay auctions, make sure that your reserve price is set higher than the price that the drop shipper will be charging you for the item. The idea, of course, is to earn a profit!
Depending on the item you are selling, a mark-up of about 10% should be about right, but you should perhaps do some research to see if the item is selling for a lower price in another eBay auction, or through other online sources.
By starting an eBay business using the drop shipping method, there is essentially no financial risk involved. The product will be sold before you pay the drop shipper for the item.
Working with drop shipping is one of the few businesses where you can actually make a profit before you have expenditures!
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An awesome video tutorial, visualising what is possible with eBay(R) and drop shipping can be viewed here
(you have to have Adobe Flashplayer – is free from Adobe)
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♦ ♦ ♦ ♦ ♦ ♦ ♦ ♦ ♦ ♦
Stay tuned,
Christer
BTW
Do you also remember to FOLLOW ME on Twitter?
If you find the information useful, don’t hesitate to Tweet or email the post to your friends and colleagues and set up a link on your own blog!
http://twitter.com/christerfolke
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